One of the most important tools you have at your disposal as a small business owner trying to grow your business in today’s competitive markets is social media. With social media you can introduce your brand, share new products or services, engage with potential…
Trustpilot.com is a consumer review service from Denmark that allows users to write their reviews and opinions about any business worldwide. Each month, Trust Pilot users post about one million reviews. While Trust Pilot is very useful when it comes to informing consumers whether a…
Most consumers check user reviews before they make a purchase. This means that many of the reviews posted online about your business influence the buying decisions of many consumers. User reviews are personal recommendations from other customers and positive user reviews will enhance conversions and…
Chatbots can work inside the Facebook Messenger service and help businesses perform better in Facebook. There are many third-party chatbots that you can use within the Facebook Messenger app. Tidio is designed for small and medium-sized businesses. It can generate leads, provide customer support, and…
YouTube is an excellent social media platform to promote your brand. Many people prefer to watch videos, instead of just reading text or checking photos. With interesting content, your channel will grow quickly and the process of creating videos will be more effective with YouTube…
Twitter is a fast-paced social media platform where users engage in conversations and share information. It is a great platform to start a trend and leak a ground-breaking detail about your business or a new product. Although Twitter isn’t a place for comprehensive content, it…
When Instagram first appeared, it was just a place where people shared pictures of freshly baked pies and their cats being playful and looking cute. Today, Instagram is a powerful platform for influencers and business owners looking to build their online business empire. If you…
When consumers shop for goods or services, they often do research to make sure that they are getting the best value possible. They will read online reviews, compare products with similar products, and see how one business stacks up against another. Research shows that 90%…
While the world is still grappling with the COVID-19 pandemic, it’s more important than ever for small to medium and enterprise level business owners and start-ups to use the right marketing strategy to get the best results. In today’s post pandemic world, the economy is…
April is an important time of year for many business owners. They have just filed their tax forms for the previous year and are in the process of creating a budget for the current one. This is on top of their daily operations which are…