Social channels are often believed to only create engagement. Brands should believe otherwise because these media can offer a lot more, particularly in assisting project management. Alternative Channels of B2B Approach According to critics social media cannot be effective in getting business-to-business (B2B) leads…
Questions regarding return on investment (ROI) are some of the biggest hindrance to social media. This is because people do not entirely believe that social media is capable of producing a good ROI. In order to answer questions like how to generate leads with…
Businesses following the trend of social media marketing deserve the right to measure how successful they are already. Social media for business have campaigns and programs that will perform better than traditional techniques. Hence, it would be quite convincing having the figures to support your…
Recently, Instagram revealed to the world that they are going to adapt a non-chronological newsfeed order, which is said to be like the one Facebook is using. With this update, the platform will be able to weigh in an array of social signals, such as…
Instagram is undeniably one of the most popular social networking sites nowadays. In fact, it has become the social media platform of choice for many companies, particularly those who need to express themselves in pictures to catch the attention of their target audience. These include…
For many businesses, Instagram has been the social media platform of choice to garner the most engagement, despite the fact it actually has fewer followers than Facebook. On Instagram, these companies have more audience liking pictures, posting comments, tagging and even posting pictures of themselves…