As budgets continue to tighten, marketers are under pressure to justify every pound spent. However, according to senior marketers from Diageo, CALM, AMS, and Salesforce, a culture of experimentation and curiosity can help brands make the most of their budgets. Susan Jones, chief digital…
Regardless of your efforts to offer the best possible products and services, you will eventually get a negative review online. Unhappy customers are more eager to write reviews than satisfied ones. If your business gets too many negative reviews, this can pose a serious problem….
Chatbots can work inside the Facebook Messenger service and help businesses perform better in Facebook. There are many third-party chatbots that you can use within the Facebook Messenger app. Tidio is designed for small and medium-sized businesses. It can generate leads, provide customer support, and…
YouTube is an excellent social media platform to promote your brand. Many people prefer to watch videos, instead of just reading text or checking photos. With interesting content, your channel will grow quickly and the process of creating videos will be more effective with YouTube…
Twitter is a fast-paced social media platform where users engage in conversations and share information. It is a great platform to start a trend and leak a ground-breaking detail about your business or a new product. Although Twitter isn’t a place for comprehensive content, it…
Businesses of all sizes are currently experiencing the full impact of the coronavirus pandemic. Among the many tools that business owners can use right now are social media platforms. It’s possible for a struggling small businesses to survive until the end of the outbreak using…