Social media is an online force that is growing in both popularity and the ability to make your business successful, but despite this potential, many businesses are not getting the results they want from their marketing campaigns. Some are even struggling to see a return…
Social media marketing focuses heavily on the effectiveness of the delivered content. If you are writing a promotional post or advertisement about your product, you need to make sure that people will actually read and understand it. Without this, your social media marketing campaign could…
In a previous article, “Debunking Myths About Social Media Marketing”, we took a look at some of the most common myths surrounding social media marketing and debunked them. And now, we have five more social media marketing myths to debunk to help you get the…
Glamus is an empowering movement. It is a community that enables all those who take part to connect with other grand ones to create ideas, share thoughts and express themselves to the world. It is present to make today’s world watch you in awe. At…
It is very common for people to access social media platforms using their mobile devices. Facebook, Twitter, Instagram and other platforms have released dedicated apps, so people don’t need to access them through web browsers on their smartphones. There’s obviously a tremendous advantage to targeting…
Effective social media marketing can become challenging for new marketers and there are many mistakes that can be made. Avoiding those mistakes can be difficult, but if you want your social media marketing campaign to be successful, you will want to make as few of…
Social media can have a significant impact on how people perceive your brand, your products and your company. Improved brand awareness has direct effects on your social media marketing efforts and to get the best results from your social media marketing campaign, you need to…
Some businesses do it wrong when they perform social media marketing and it often shows in the results they receive from their campaign. It can cost a business a lot of time and money, and it could even cost them some brand recognition, when they…
Social media was originally created as a place where people communicate with others, read some entertaining posts and basically, goof off. However, it has already grown into one of the most powerful tools for business marketing. It is a place where marketers can promote products…
Video content can be a highly effective tool in social media marketing. It is more convenient for people to watch a video than to read a text and videos can capture the attention of the audience, while allowing marketers to deliver highly engaging marketing messages…