Many businesses are still using partially digital marketing campaigns and some of the elements may not be well-suited today’s digital environment. It is now possible for today’s businesses to transition entirely into digital marketing using a variety of online platforms. If you are a…
The ongoing coronavirus outbreak is still forcing many businesses to change their daily operations. With customers spending more time at home, industries are seeing more products and services sold online. In this new year, business owners and marketers should be prepared to divert more of…
Did you know that SMS is the most popular way for people all over the world to communicate, and that over 75% of today’s consumers want to receive texts with special offers from local businesses? When it comes to marketing strategies for today’s SME’s, optimum…
Governments and global health authorities are still not sure just when the pandemic will be under control. Although we now have effective vaccines, distribution could take months and the pandemic could still be affecting small to medium and enterprise level businesses well into 2022 and…
Now that 2020 behind us and we are well into 2021, it’s a good time to look back and reflect on the previous year, see what we learned, and take that knowledge into the new year. Today’s entrepreneurs should focus on the teams, talent, and…
As small business owners, we need a plan for everything. Even when we want to be spontaneous, we often stop briefly to think about what to do next. If you ask any digital marketing agency London, they will tell you that, without a plan, your…
When the coronavirus outbreak started, small businesses offered gift cards and other deals to keep sales up. However, because the pandemic situation persisted and lockdown measures were implemented, small businesses really began to struggle. With that being said, it is important for today’s small businesses…
As more people are using digital devices and accessing the Internet, it becomes easier for small business marketers to use various digital platforms to grow their businesses. As years go by, billboards, radio, TV, and newspapers are becoming outdated platforms for distributing information and digital…
As we are looking forward to performing better in 2021, it is important to realise that the digital landscape is changing. Social media remains an important platform for people to communicate, but even social media is changing. Common social media strategies will still work in…
Now that much of the country is back in lockdown, small businesses are taking what they learned from the previous lockdown and applying it today to help protect their employees, customers, and their businesses. This includes everything from ensuring protective masks are worn, to increasing…